Embedded Files
Web, Branding
The Design Brief
The app's microsite is crafted to provide a seamless user experience while embracing the spirit of Christmas. Users can effortlessly navigate through categories and access detailed product descriptions, making their decision-making process simpler. Exclusive deals and discounts are prominently showcased, encouraging users to make the most of the festive savings.
Concept Ideation
Key Visual Concept #1
More generic concept to accomodate the wide variety of products available for the Christmas sale, keeping it easily adaptable for subsequent category-focused campaigns.
Key Visual Concept #2
Santa's Sleigh & Giftshop concept to invoke a whimsical and attached emotion for shoppers. Christmas is about gifting, imagination, and fun!
Platform Assets
Full Site Flow
The designs presented in this project were created by my time as an in-house designer at Shopee. They are for demonstration purposes only and do not represent current Shopee branding, they also do not imply endorsement by Shopee. Opinions expressed on this page are solely my own and do not express the views or opinions of the Client & Company stated here.
Google Sites
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