Shopee Animated Campaign Modules

Animation, Web

The Design Brief

Animated modules boost sales messaging during key campaign periods. They captivate audiences with strong visual intrigue, conveying brand promotions.


These modules drive traffic and revenue by creating excitement and urgency among consumers. Interactive elements further enhance engagement on the Shopee app platform.

Platform Activation

11.11 Big Sale

A concept with different categories of products emerging from shopping bags

4.4 Savings Sprint

Enhanced element of urgency with fast shopping carts and floating vouchers

3.3 Shopper's Festival

Simple shoutout of message for the first mega sale of the year for Shopee

25th Super Shiok Sale

Raining vouchers concept for the recurring 25th Super Shiok Sale that happens every month

The designs presented in this project were created by my time as an in-house designer at Shopee. They are for demonstration purposes only and do not represent current Shopee branding, they also do not imply endorsement by Shopee. Opinions expressed on this page are solely my own and do not express the views or opinions of the Client & Company stated here.